- What information we collect/track about you.
- With whom we share the information we collect/track.
- How we use the information we collect/track.
- Our policy on correcting and updating information you have provided to us.
- Our policy on your right to opt out of some of our information sharing practices.
Safe Harbor Compliance.
Embark complies with the U.S.-EU Safe Harbor Framework and the U.S.-Swiss Safe Harbor Framework as set forth by the U.S. Department of Commerce regarding the collection, use, and retention of personal information from European Union member countries and Switzerland. Embark has certified that it adheres to the Safe Harbor Privacy Principles of notice, choice, onward transfer, security, data integrity, access, and enforcement. To learn more about the Safe Harbor program, and to view Embark’s certification, please visit http://www.export.gov/safeharbor/.
Information Collection Practices and Policies
We collect information about you when you provide us your information through forms, requests for information, applications for a school (i.e., Apply Online Program), use of our service to store your data on the Embark.com profile, or through other communications and interactions you have with us via our Website, email or telephone. When you submit information to us, you are doing so on a completely voluntary basis, at your sole discretion and will. Many times the information you submit is required to obtain the benefit, assistance or service you are requesting or would like to obtain from us-for instance, to use our form completion services on Embark.com, or to obtain information about a school. The information you may be requested to submit may include (but is not limited to): (1) Name, (2) Address, (3) Email Address, (4) Telephone Number, (5) Social Security Number, and (6) Date of Birth.We also may collect information about you from companies that may provide us with information about consumers-for instance, from a marketing list provider.
We use the following services to monitor any data you input to our site: Web analytics and Web hosting. We also may use a third party address verification service.
We collect IP addresses. Your IP address is used to gather broad and specific demographic information as well as for validation purposes. In addition, we use your IP address to help diagnose problems with our server, and to administer our Website. (Please also see “Web Site Tracking Software,” below.)
Web Site Tracking Software
Web servers, or those of third-party vendors, utilize certain tracking software to capture your domain name address (the address of your Internet service provider) for purposes of tracking Website statistics. However, we do not capture any personally identifiable information in our website tracking software. The capture of your domain name is a common practice among websites for measuring the number of hits, pages visited, and length of user session. We use this information to measure the effectiveness of the Website offerings in order to service you better.
In addition, effective July 15, 2008, if you click on certain “banner ads” or other third-party advertisements on our Website that link you to third-party owned and/or operated websites (please also see “Other Websites,” below), we may use tracking software provided by third-party vendors to track your “clicks” and/or your other responses to such third-party advertisements (including whether you make purchases from any such third-party advertiser through the third-party’s website), to help calculate commissions that we may have earned from such third-party advertisers for such “clicks” and other responses to third-party advertisements on our Website. This tracking software may also help us and third-party advertisers measure the effectiveness of third-party advertisements on our Website. This tracking software captures certain information about your IP address and also uses “cookies.” As noted in the “Cookies” section, above, you have the option to adjust your browser settings to decline certain “cookies.”
Information Sharing Practices and Policies
Categories of Users
There are five different types of users of our Website, as follows: (1) Former Embark Users, (2) Former Embark School Application Users, (3) All Other Former Embark Users, (4) Current School Application Users, and (5) Current Users. Below are descriptions for each type of user so you can determine what category of user applies to you.
- Former Embark Users are users who used one of the free Embark web pages when it was owned by The Princeton Review (which was during the period of October, 2001 to February 17, 2007).
- Former Embark School Application Users are users who made use of an Embark hosted online college application web page when Embark was owned by The Princeton Review (which was during the period of October, 2001 to February 17, 2007).
- All Other Former Embark Users are all users of the Embark website prior to October, 2001.
- Current School Application Users are all users who link to and use one of the online college applications hosted by Embark (i.e., Apply Online Program – this is when you link to an Embark hosted application from a college’s website) after February 17, 2007.
- Current Users are all other users of the Embark website after February 17, 2007. Current School Application Users that elect to have Embark store their data in the Embark.com profile are also Current Users (and the Current Users policies will apply).
Policies for Each Category of User
Former Embark Users
Important Notice: If you use our Website after February 17, 2007 and give us information about yourself (whether it’s new information or the same information you previously gave us), this new giving of information will be governed by the policies applicable to a Current User.
Former Embark School Application Users
All Other Former Embark Users
Current School Application Users
If you are a Current School Application User and asked Embark to store your data in the Embark.com profile, you are also a Current User and the Current User’s policies will also apply to you.
We may share some or all of the information we collect, as described above, with affiliated companies and with third parties (i.e. nonaffiliated companies) as permitted by law. For example, we may share some or all of the information we collect with the following types of affiliated companies and third parties:
- Companies with whom we conduct joint marketing campaigns;
- Companies that provide products and/or services, such as companies engaged in banking, credit cards, consumer finance, consumer computer products, travel, insurance, as well as other direct marketers and retailers;
- Companies that perform services on our behalf; and
- Other third parties as required by law, such as in response to a subpoena.
Your Privacy Choices
We provide you the opportunity to ‘opt-out’ of having your personally identifiable information used for certain purposes, when we ask for this information. If you prefer that we not share information you have provided to us with third parties, you may opt out of some of these types of disclosures. The types of disclosures you can opt out of are:
- Companies with whom we conduct joint marketing campaigns; and
- Companies that provide products and/or services, such as companies engaged in banking, credit cards, consumer finance, consumer computer products, travel, insurance, as well as other direct marketers and retailers.
To tell us not to share information you have provided to us with these third parties, click on this link.
In addition, if you no longer wish to receive our newsletter communications, you may opt-out of receiving email communication from us by following the instructions included in each newsletter or communication or by emailing us (see “Unsubscribe” below).
We use the information you give us to provide the benefit, assistance or service you are requesting or would like to obtain. We may transfer aggregate or group data about our users for lawful purposes. Aggregate or group data is data that describes the demographics, usage or other characteristics of our users as a group without disclosing personally identifiable information. By submitting your information to us and using our Website, you agree to allow us to transfer such aggregate data to third parties. In addition, we collect and share information as discussed above.
Information we maintain about you is stored in a secure manner. We use security features to collect the information you provide to us via our Website in a secure manner. However, if you send us an email, that type of transmission of information is not secure, and is traveling though the Internet unprotected and can be intercepted. The security of your personal information is important to us. When you enter sensitive information (such as credit card number and/or social security number) on our registration or profile forms, we encrypt that information using secure socket layer technology (SSL). While perfect security on the Internet is impossible, we maintain physical, electronic, and procedural safeguards to protect the information you provide to us. We restrict access to this information to employees with a need to know this information to provide you with the benefit, assistance or service you request or would like to obtain, and to those employees that need the information to do their jobs.
We adhere to all federal and state laws regarding visitors under 18 years of age. All users are required to enter their birth date at registration. Any user under age 13 will not be allowed to register.
To stop receiving future communications from us, please contact us here.
We reserve the right to modify this privacy statement at any time, so please review it frequently. If we make material changes to this policy, we will notify you here, by email, or by means of a notice on our home page.
If your personally identifiable information changes, or if you no longer desire our service, you can correct, update, or delete the information you have provided to us by: (1) logging in to your account, (2) clicking on My Profile and (3) modifying any of the fields, as desired. You also may contact us by telephone or postal mail at the contact information listed below to correct, update, or delete your information.
Contacting the Website
Embark is a licensee of the TRUSTe Web Privacy Seal Program. TRUSTe is an independent, non-profit organization whose mission is to build user’s trust and confidence in the Internet by promoting the use of fair information practices. This privacy statement covers the Web site http://www.embark.com/. Because this Web site wants to demonstrate its commitment to your privacy, it has agreed to disclose its information practices and have its privacy practices reviewed for compliance by TRUSTe.
If you have questions or concerns regarding this statement, you should first contact us at firstname.lastname@example.org. If you do not receive acknowledgement of your inquiry or your inquiry has not been satisfactorily addressed, you should contact TRUSTe at http://www.truste.org/consumers/watchdog_complaint.php. TRUSTe will then serve as a liaison with us to resolve your concerns.